Todd Feldman

Founder and President of The Rocket Factory

What, if anything, are you doing differently?

I enjoyed participating in the previous series. As we launched The Rocket Factory in late January, it wound being right on the doorstep of the COVID-19 pandemic a resulting economic collapse. While interest for our services is strong, we’ve shifted message to be more about helping, supporting and guiding.

Are you staying creatively active?

In response to the economic downturn, I wanted to find a way to help our startup ecosystem and our small business community through fundraising and innovation. Together with Activation Capital, Elevation Advertising, the VCU da Vinci Center for Innovation, and Profit Optics we created SparkJam 2020. Now through June 19, we’re calling all Virginia businesses to submit their operating challenges to The entrepreneurship students of VCU, Virginia Tech, William & Mary, and Old Dominion University will work on a solutions as part of the SparkJam Innovation Challenge. It all culminates on June 26 for a live online event where we’ll be hosting leaders from our innovation and business community for a day of problem solving and learning. Tickets go on sale the week of June 15 for $10 with all proceeds from the event going to The Virginia 30 Day Fund, which provide forgivable loans to Virginia’s small business owners. More can be found at

How are you sparking yourself creatively?

Client work and SparkJam are keeping me pretty sharp. I love that we’re coming together to try and help be the “Spark” for our statewide economy!

View Todd’s original Capitol Communicator profile here.